Create.
Build.
Communicate.
Manage.

An Independent Brand Management Agency helping teams do brilliant things with their brands.

What we do

The Sister helps get brilliant stuff done. A no bullshit approach.

Born out of frustration with the process and rules stopping brilliant brand marketing creativity and business problem solving, The Sister brings experience and capability to think, create and get stuff done in the busy commercial environment.

Whilst we hate saying we are an end to end agency as everyone claims that, few can claim to understand and deliver the commercial brand management components like The Sister can. Coupled with our communication, design and creative delivery, we really do cover all components of marketing.

"
Brooke Tierney and The Sister are a force to be reckoned with. Brooke has this rare ability to combine rigorous creative strategy with a pragmatic commercial lens that puts her in a different league of marketing. Brooke is a true leader that you need on your team. She thinks big but is grounded in the small too. I’ve had Brooke as both my client (at Monde Nissin) and as a sister agency collaborating together on a key client of The Sister’s (FibreCycle) and she’s a pleasure to work with both professionally and personally.
"

Paul Den

Co-Founder
Banter Agency
"
The Sister helped take our business from being operationally led at its core to a brand led organisation, creating a number of distinctive brand assets. They assisted in creating breakthrough communication platforms and developing unique innovation in the pet care space. Brooke and the team at The Sister became a core part of the commercial team that utilised a fact based, insight led approach that enabled us to significantly grow our market share and leadership position in the past four years. Our business would not be where we are now without the help given by The Sister.
"

Steve Adams

Managing Director
FibreCycle
"
Brooke & The Sister is AMAZING! Ironically given my profession as a psychologist, I do not like being in the hot seat. Brooke has such a genuine vibe that she effortlessly puts you at ease. She has the willingness, drive, knowledge and expertise to challenge you so that she brings out the best in you and your business. Since working with The Sister on my own re-brand, it's brought clarity to what I do, increased referrals and many clients have spoken of resonating with the theme of 'untangling' their mind. I can't recommend Brooke & The Sister team enough!!
"

Lauren Daniell

Psychologist
The Untangled Mind
"
With a unique and creative approach, The Sister helps to provide clarity for brands - without over-complicating the process. Brooke and her team are able to cut through the layers of thought and discussion to identify the key message. The Sister brings an open ear and a curious mind to find nuggets of gold. The team have a knack for identifying clear brand positioning and support for brands whilst having fun in the process. Having worked with Brooke multiple times, I like the no-nonsense approach, the creative thought process and The Sister's proven ability to add value to brands. In a nutshell, The Sister can cut through the noise and find answers to branding problems. It is efficient, you will laugh and you will probably land someone you could not have imagined.
"

Angela Piasente

Head of Marketing
Lamb Weston
"
I know working with Brooke and The Sister consulting team was one of the best decisions I have ever made. After 12 years, the business needed a rebrand to represent how we have evolved and Brooke understood this perfectly. Brooke and her team were professional but so fun, smart and witty. They were creative and passionate about bringing our business into a new dimension. I can't thank The Sister enough. I continue to work with them on projects, marketing advice and mentoring and can't wait to see what we can do together in the future.
"

Kiki Chakra

Founder & Director
Chakra Intelligent Skin

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